In this SASSIE NEWS:
I) TestCaster Invites Coming Soon
II) Shopper Email Verification (Double Opt-In) now available on request
Welcome to the second of 5 emails detailing new SASSIE releases before the MSPA Vegas conference!
I) TestCaster Invites Coming Soon
If you were throwing a party, you wouldn’t invite the whole world, would you?
Well, some mystery shops are EVERY BIT as good as going to a party (that’s what we tell the shoppers anyway) so it doesn’t always make sense to allow every shopper to take a qualifying test to get those shops either.
We’re nearing completion on a method to hide selected TestCaster tests and generate a special “invite” link that you can send to your choice of shoppers. Now your “party” can be as exclusive as you like!
II) Shopper Email Verification (Double Opt-In) now available on request
To turn on shopper email verification, please submit a support tracker notice and we’ll turn it on right away NOTE: if your system has been rebranded and the account confirmation email has been customized, please be aware that additional customizations may be required to enable shopper email verification.
Background information:
Like every other system that sends out large volumes of emails, SASSIE wages a constant battle against spam-blockers that prevent shoppers from receiving your shop postings. One long-standing argument that the spam-blocking agents have had against SASSIE is that our system did not technically comply with the requirement for “double opt-ins” (a.k.a. requiring a new subscriber to respond to a confirmation email, essentially verifying their email address and their desire to receive bulk emails). Naturally, the fact that shoppers must fill out a detailed form to even get ON the “mailing list” was lost on these agents.
We’ve done the work to bring SASSIE into compliance with the double opt-in requirement. As of today, you can request that shopper email verification be turned on for your SASSIE or ATHENA system!
Benefits of turning this setting on:
- Your company will be in compliance with the double opt-in requirement.
- Your SASSIE shop postings will reach more shoppers
- Your bulk shopper emails will reach more shoppers
- If your company gets blacklisted or challenged by a specific mail provider (AOL, Comcast, Verizon, mail.com etc …) you will be able to put together a much stronger case as to why your emails should be allowed through.
- Requiring shoppers to have a verified email address can be an effective anti-fraud mechanism
If you do NOT choose to turn on Shopper Email Verification, nothing will change from the previous shopper sign-up process and new shoppers will immediately receive shop postings
How it works
1) Shopper signs up for an account as usual
2) After account is created, shopper will get the notice that a confirmation email has been sent (and that verification is required to receive shop postings)
http://img.skitch.com/20091001-94fnyxsdeksmy1eg1reyi9k79.jpg3) Shopper receives the following confirmation email:
You have signed up for an account on the SASSIE V2 Demo system.Your login name is your email address : shopper@wherever.com
Your password is : chosenpassTo be eligible to get shop offer emails from SASSIE V2 Demo, you must verify your email address by clicking this link:
http://www.sassieshop.com/2demo/shoppers/emailverify.php?emailverify=309_18sza7LwewShortly after this, you should be receiving mystery shop offers via email shortly (if you’ve indicated that as your preference on your profile). Some providers also list shops online using the “Job Board” – after logging in, look for the “Job Board” icon at the top of the page.
To log onto the Sassie 2_test system, visit this link:
http://www.sassieshop.com/2demo/shoppers/LoginShopper.php
(note : this address is for the SASSIE V2 Demo system only – if you work for multiple mystery shopping providers, then you must log into each one separately)For assistance on this account, please email : shoppercontact@yourcompany.com
5) Shopper clicks on link and is verified. They can now receive shop posting emails.
NOTE: In accordance with the double opt-in requirements, there is no way an administrator can manually verify the email address (the shopper MUST be able to receive the confirmation email in order to receive shop postings. However, admins can go to the shopper’s profile and resend the test email :
http://img.skitch.com/20091001-ns44ggh3tyyatfhmxfuh16is6n.jpg
Coming Up In SASSIE New Releases #3: What’s the “Report Revue” … and how will it get my clients hooked on my reports?
Best wishes,
John Hsu
Managing Partner
SurfMerchants LLC